Rent the Runway (RTR) is a designer clothing subscription and dress rental platform. Customers can choose from hundreds of favorite designers and quality brands for every type of day and destination — from special occasions to elevated daily looks. The subscription model allows customers to always have outfits for every moment, from coffee runs to celebrating big memories, with new styles delivered in 1-3 days.
Rent the Runway's iOS app enables customers to browse hundreds of designers, manage subscriptions, rent clothing for special occasions, receive personalized style recommendations, schedule shipments, and return items. The iOS engineering team builds and maintains features for product discovery (catalog browsing), virtual try-on (AR integration), subscription management (plan selection, swaps, holds, cancellations), shipment tracking (delivery and returns), size recommendations (based on fit history), customer reviews and photos, and payment processing.
Mobile development in this context focuses on high-resolution image loading and caching (product catalog), augmented reality (ARKit for virtual try-on), personalized algorithms (style recommendations based on preferences and rental history), subscription management (StoreKit integration for recurring payments), shipment logistics integration (tracking APIs), barcode scanning for returns, and offline support (saved items, cached catalogs).
A fashion technology and subscription e-commerce company like Rent the Runway hires:
These roles focus on building a high-performance iOS app for millions of fashion-conscious users that handles high-resolution product imagery, delivers personalized style recommendations, manages complex subscription plans and shipments, provides AR-powered virtual try-on experiences, and creates a seamless rental experience from browse to return.
