Purpose Brands is the global leader in health and wellness franchising, enriching the health, wealth, and wellbeing of franchisees, consumers, and employees through purpose-driven wellness franchises and services. The company serves over 6 million members across more than 7,000 locations in over 40 countries and all seven continents. Purpose Brands' portfolio includes Anytime Fitness (largest and fastest-growing fitness franchise worldwide, 5,500+ clubs, 5 million members), Orangetheory (1,400+ studios across 20+ countries, total-body strength and cardio workouts with OTconnect technology), The Bar Method (barre workout with locations in the US, Canada, and Japan), and Waxing the City (waxing and beauty services with expertly-trained Cerologists).
Purpose Brands develops iOS applications for its portfolio of fitness and wellness brands, including Anytime Fitness (personalized health and wellness training, nutrition, recovery guidance, in-club and on-app experiences), Orangetheory (class booking, heart rate monitoring, performance tracking, OTconnect technology integration), The Bar Method (workout streaming, class schedules, progress tracking), and Waxing the City (appointment booking, service selection, client management). The iOS engineering team builds and maintains features for member check-ins (digital key/QR code), class scheduling and booking, real-time heart rate monitoring (Orangetheory's proprietary tracking), on-demand workout streaming, nutrition and recovery logging, push notifications for class reminders and promotions, membership management (billing, freezes, cancellations), fitness tracking integration (HealthKit, Apple Watch), social features (challenges, leaderboards, friend connections), and location finder for thousands of global clubs and studios.
Mobile development in this context focuses on Bluetooth Low Energy (BLE) for heart rate monitor integration (Orangetheory OTbeat devices), HealthKit integration (reading/writing workouts, heart rate, calories, activity rings), Apple Watch companion apps for on-wrist workout tracking, NFC/QR code scanning for gym access (member check-in), real-time heart rate data visualization (zone training display), on-demand video streaming (workout classes), offline access for downloaded workouts, push notifications with rich media (class reminders, promotional offers), Apple Pay integration for membership and service purchases, geolocation and MapKit for finding nearby clubs (thousands of locations across 40+ countries), accessibility features (VoiceOver for inclusive fitness), and integration with franchise management systems (studio-level operations, class capacity, member billing).
A global health and wellness franchising leader like Purpose Brands hires:
These roles focus on building iOS applications that serve over 6 million members across more than 7,000 franchise locations in 40+ countries and all seven continents. Engineers work on member check-in via NFC/QR codes for secure club access, Bluetooth heart rate monitoring for Orangetheory's signature zone training, Apple HealthKit integration for comprehensive fitness tracking, class scheduling and booking across thousands of global studios, on-demand video workouts for anytime/anywhere training, push notifications for class reminders and promotions, Apple Watch companion apps for on-wrist tracking, location services for finding nearby clubs, and seamless integration with franchise management systems — all while helping people around the world live longer, more vibrant lives through purpose-driven wellness.
